The third top-performing casual game ad in Q1 2022 is also for My Talking Angela 2, just like the first one. This challenges users to download the game and prove to themselves they can handle the task. Once people are engaged with the ad, there’s a compilation of gameplay scenes, with a caption above that says, “No one can handle all 6”.
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If you’re wondering how to get people’s attention, this is a great way to do it. In the intro, we see a woman screaming in frustration. That’s reflected in this top-performing video ad. That can be a daunting task as there are so many of them. For example, players have to feed them, take them to the toilet, dress them, as well as play various mini-games.
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Just like My Talking Angela 2, My Talking Tom Friends is a casual simulation game where players need to take care of a full house of cute pets, including Tom and his friends. This game also has more than 100 million downloads on Google Play. Furthermore, this type of ad appeals primarily to a female audience.Ī video ad for another Outfit7 game, My Talking Tom Friends, is second on the list of top casual games ads in 2022. By customizing game characters, players express parts of their personality and identity. The final scene of the ad shows Angela dancing in her new look.īecause this game is all about customizing, it attracts players whose main motivation for playing mobile games is self-expression. This top-performing ad demonstrates the game’s most exciting feature – the ability to dress up and put makeup on Angela. Additionally, the game also has puzzle mini-games. In it, players take care of Angela’s basic needs, as well as choose outfits, makeup, and hair for the fashionable cat. My Talking Angela 2 by Outfit7 is a casual virtual pet simulation game that has over 100 million downloads on Google Play.
It’s for My Talking Angela 2 by Outfit 7. This is the number one ad on the list of top casual games ads in 2022. Get 3 days of free access to all features as well as 10% off AppMagic by clicking on this link. The ad data source for this article is AppMagic’s Ad Intelligence. The data is from 2022 and the video ads are sorted by impression score. The video ads on this list are top-performing ads from the casual game category, on Android, from all ad networks covered by AppMagic, running in the United States. Need inspiration for casual games video ad production? You’re in luck – I’ve made a list of top casual games ads that will help you see what’s trending and what makes a top-performing ad creative.
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